Business Plan

• Executive summary
• Executive management biographies
• Company organizational and staffing plan
• A description of the business concept/product/technology
• Current stage of product development
• What differentiates it from the competition
• The target market
• Growth potential and plan for growth
• Product life cycle
• Distribution channels
• Product positioning and marketing program
• Facility requirements
• Capital investment required
• Three-year financial projections to include:
  • Income statement
  • Balance sheet
  • Statement of cash flow
  • Latest financial statements (up to the previous three years of operation)